ROMARKET Business and Features
| ‘All Roads Lead to Rome, All Deliveries Lead to ROMARKET’
ROMARKET is an ordering and delivery application specializing in local supermarkets, which was created to revitalize local businesses and economy. As the scale of online food services increases every year and the 'Homeconomy (Home+Economy)', where various economic activities are made at home, is gaining attention, the landscape of distribution market has changed significantly. As large quick commerce companies dominate the online distribution market, the market size of supermarkets, also called local marts, has decreased significantly, and local supermarkets and small business owners are facing a threat to their chance of survival. ROMARKET has come to light in the midst of an urgent need for a win-win service that can connect local supermarkets that have lost their place with the online market.
| Possibilities that ROMARKET Noticed
In the ROMARKET's survey on local supermarkets, it turned out that consumers prioritize accessibility to stores and convenience in purchasing. We came up with possibilities in the fact that necessities such as groceries and fresh foods that are immediately needed are being purchased at nearby local supermarkets rather than large retailers due to convenience.
| Satisfaction of Needs from Local Supermarkets
ROMARKET | Local Supermarket |
---|---|
Construction of an online mall Construction of all stores within 30 minutes regardless of the region | Burden of constructing an online mall |
Automation system Registration and automatic reflection of prices of not only industrial products but also small-packaged fresh products | Burden of additional management manpower Difficulty in registering all products including fresh food Reflection of product prices |
Low construction and maintenance costs Initial construction costs: 500,000 KRW Low commission rate of 1% (Sales from ROMARKET) | Burden of construction/maintenance costs Over 30 million KRW for at least 6 months |
Manager pages for each market Matters on order, delivery, etc. can be confirmed in manager pages | Difficulty in systematic confirmation of order, payment and delivery |
Support for design and creation of promotional channel Free design of banners, flyers, etc. | Burden of publicity and marketing |
ROMARKET is an app created to provide an environment for the self-reliance and survival of small business owners, boasting low initial costs, maintenance fees and commission rates. By providing a high level of services as well as satisfying the needs of local supermarket owners and customers, ROMARKET is becoming a win-win partner for local supermarkets.
| Satisfaction of Consumer Needs
ROMARKET | Needs | Local Supermarket |
---|---|---|
Continuous increase in single-person households Small-package, single-use products than bulk products | Small-packaged food ingredients | |
‘Homeconomy’ trend Needs for simple cooking products and groceries | The freshest products such as vegetables, fruits, meat, etc. Selection of products that meet the needs of local residents | |
A supermarket platform that allows order/payment/delivery GPS-based local supermarket is available | Changes in consumption patterns Order/payment/delivery are all made in one place | |
Online/Contact-free platform specializing in local supermarkets | Changes in the distribution market due to COVID-19 Increase in e-commerce sales Needs for contact-free order/payment channels | |
Delivery Culture Fast delivery | From the supermarket in front of my house (Delivered within an hour on average) |
ROMARKET and local supermarkets are providing precious values to local communities, members, and small business owners by satisfying the needs of consumers.
| Providing Specialized Services
ROMARKET provides an automatic interlocking system that allows efficient management of inventory and prices by making a network with a local supermarket's POS (Point Of Sale System). Besides, it will get regular customers by continuously providing the best service to consumers based on active maintenance and customer services, which will contribute to an increase in sales. By virtue of its greatest strength of accessibility to customers, a delivery service is made within an hour, allowing customers to experience differentiated services compared to large commerce companies.
Recently, a variety of new functions are being provided based on system enhancement work. The ‘personalized product recommendation function’ is a function that provides recommendations of optimized products based on analyses of individual purchasing patterns, facilitating customized convenience in purchasing based on customers’ shopping experiences. The ‘automated product image matching function’ is a system that uses a database to automatically match a product to a customized category based on product names collected from a store. In the future, a faster and more accurate matching system which utilizes big data technology and database distribution technology is to be provided.
Services | Description |
---|---|
Personalized product recommendation | Algorithmizing data collected by tracking individual purchasing patterns every month |
Automated product image matching | Enhancing product image matching based on product names (Currently 50% > 80-90% as a goal) |
Automated matching of recipes and ingredients | Optimizing exposure of ingredients within recipe categories |
Automated inventory management based on order status | Reduction in lead time and load time for reflecting inventory (Currently an hour’s interval > 3 minutes’ interval as a goal) |
Automated creation of purchasing sites and order management sites for each store | Contributing to an increase in the sales of supermarkets and development of local commercial districts by giving a unique website address to each supermarkets |
| Roles of ROMARKET
ROMARKET is taking the lead in the continuous growth of local commercial districts based on the connection between local supermarkets and consumers and the activation of economy in the society at large based on utilization of local currency.
| Current Situation of ROMARKET
The number of franchise stores on ROMARKET is steadily growing, and the sales from ROMARKET are also increasing continuously, making the best record in the second half of 2022. ROMARKET has successfully entered the market based on favorable reviews from customers, leading to the growth of the company and stable profitability.
At the same time, ROMARKET holds various patents. These patents contribute to securing of technological superiority, maintenance of competitiveness in the market and consequently cultivation of a new market.
Intellectual Property Rights | Applicant of Intellectual Property Rights | Country of application/application number |
---|---|---|
Network-based payment methods and systems | Patent/ROMARKET Co., Ltd | Republic of Korea/10-1820891 |
ROMARKET | Trademark/ROMARKET Co., Ltd. | Republic of Korea/40-2020-0092464 Republic of Korea/40-2021-0068222 Republic of Korea/40-2021-0056731 Republic of Korea/40-2021-0080327 Republic of Korea/40-2021-0080549 |
Neighborhood delivery | Trademark/ROMARKET Co., Ltd. | Republic of Korea/40-2021-0019103 |
Personalized product recommendation | Copyright/ROMARKET Co., Ltd. | Republic of Korea/C-2020-033517 |
Automated product image matching | Copyright/ROMARKET Co., Ltd. | Republic of Korea/C-2020-033520 |
Automated matching of recipes and ingredients | Copyright/ROMARKET Co., Ltd. | Republic of Korea/C-2020-033516 |
Automated inventory management based on order status | Copyright/ROMARKET Co., Ltd. | Republic of Korea/C-2020-033515 |
Automated creation of purchasing sites and order management sites for each store | Copyright/ROMARKET Co., Ltd. | Republic of Korea/C-2020-033514 |
| Future of ROMARKET
ROMARKET will lead changes in the domestic e-commerce market. ROMARKET will not remain as an online distribution market centered on local small business owners. ROMARKET is pursuing ‘ROMARKET of the World’ based on a global strategy for it to be used in various countries around the world. By advancing into various countries and various local commercial districts, ROMARKET will leap forward as a global distribution platform taking the lead in the 'food culture'.
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